# Campaign Duration

**URL:** https://community.b00st.com/t/campaign-duration/34
**Category:** Recipe for Success
**Created:** [April 26, 2022, 5:55pm UTC](https://community.b00st.com/t/campaign-duration/34 "2022-04-26T17:55:25Z")
**Posts on this page:** 1
**Page:** 1

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### Author: ![phil](https://community.b00st.com/user_avatar/community.b00st.com/phil/32/12_2.png) [@phil](https://community.b00st.com/u/phil)
#### Post date: [April 26, 2022, 5:55pm UTC](https://community.b00st.com/t/campaign-duration/34/1 "2022-04-26T17:55:25Z")

</div>

Campaigns are tailored for maximal total results with minimal cost-per-result. That’s why we don’t require an end date.

> ⭐ [b00st.com](http://b00st.com) campaigns launch as soon as the campaign is funded.

> 🌶 The average campaign duration is two to four weeks, with the exception being live shows, where the concert date is automatically set as the end date.

### Why no preset length?

Digital ads are a market, just like stocks or currencies, i.e. their prices are changing at all times.

We automatically setup campaigns to maximize this feature of digital ads, getting you the best bang-for-your-buck on your ad spend. When prices for interactions are low, we buy, and when they’re high, we minimize spend, shifting spend to platforms with more cost-effective interactions for your campaigns.